Its too late for that, they're already working on putting ads in ChatGPT. https://www.seo.com/blog/chatgpt-advertising/
This won't only be in the free tier. Altman says they don't even break even on the paid tiers. They will use whatever money is available to fill that gap, and advertising money is available. https://x.com/sama/status/1876104315296968813
Soon we will live in a world where people don't make purchasing decisions for themselves, they ask an AI which will suggest the product that pays the most for ads. Payola World.