It's fairly easy to know how to poke around these businesses. Look up the people, the business, and the product. It's less fun when it involves linkedin. Every country has a database of business numbers to name and rough documentation. Dns look up can reveal some information. Social media typically finish the rest. These "founders" are often serial founders, with a ton of abandoned projects and a trail on product hunt, and other websites.
In this case, what really gets to me is the basic template website they're using; with image carousel but only one image... and the fact that they appeared to have paid influencers on youtube to shill their product.
It feels rushed, and not in a good way.
I noticed the template too. Someone mentioned recently that's actually a good risk signal - scammers often use the same site structure across domains.
On the research, you're absolutely right. It fits that sweet spot where it's just easy / boring / tedious enough to automate with the current generation of LLMs.
So, I should expect to see a new product launch of DoughnutKVM, to "round out your infrastructure woes", complete with vibe coded app interface and AI generated product images, here in the next week? ;P