Has it though? And what "market" are you referring to here?
Fully agreed that if you want 100% full 6DOF immersion - go and pay hundreds or even thousands of dollars to wear a heavy and cumbersome headset on your head. We're not disputing that or thinking of competing with that.
What we're saying is that there may be a much larger market consisting of people who are not ready to commit to pay so much money to wear something that will give them motion sickness after 10 minutes.
If you're developing a VR game your market consists of 50 million people around the world who owns a VR headset. That's great. But since you already built the VR world in 3D, you could also open up the market to billions of people who want to play your game but on their own devices.
Admittedly, it won't be the same experience, but it could be a "midpoint". Not everyone can afford and is willing to pay for a VR headset.