Why even have fines when they amount to an insignificant cost of doing business? What is the purpose? If the purpose is to deter companies from doing some thing, then a fine that equals a tiny number of days revenue is not providing any kind of deterrence.
Isn’t this a counter factual that can’t be proved? How do you know it won’t deter other companies?
The thread is not about other companies. It's about Apple, and they can eat a one-time $2B fine for breakfast without even noticing it. It's not much of a deterrence. I'll be convinced the law has teeth when they're fined $2B daily until they take corrective action.