Well then articles should focus on that if they want to convince people who use git as a daily driver. Currently the impression I get from jj is that it's "git for people who have a hard time understanding/using git", therefore since I don't have a hard time understanding/using git, jj is not for me.
Maybe more articles showing galaxy brain SCM workflows that are difficult under git but possible under jj and are killer for productivity is a better marketing strategy for jj.
I wholeheartedly agree with you. What makes jj a killer app to me is that it allows me to work with source control in a whole new way that just feels so much more powerful to me. I haven't felt like this since I first discovered git after dealing with the pain of subversion.