This guy is exactly like the get quick rich scheme guys.
I believe he initially had a vision for the product but now the whole schpiel is quotes like "a kid made $180k on an app in 4 weeks" like he was on and on about in podcasts.
Ok if its so easy, why don't you use your own website to do a bunch of $180k / m apps? How many companies can have employees produce 12 different apps per year and a combined revenue of $2.1m per employee? Also everyone can do it so you can pay them minimum wage you don't need developers.
But of course nobody is going to make any successful apps other than the people in the marketing materials.