I think it is either the journalist, or the guy she interviewed.
I know how Ford sets book time. Their methodology, while perhaps biased towards optimistic estimates, is not ever going to put cab R&R at under an hour.
Charitably, someone is mistaken. But given that these numbers are core to the argument being made, I find it odd that the claims were not vetted at all. It takes almost no effort to find example R&R times for various Ford pickups, and they're all measured in hours. It's not hard, typically 6-10 bolts depending on the model. But even with bulk electrical connectors, no rust, the right tools, and experience, the process takes more than an hour.
Smells like CEO in here.