"Neoliberalism" became a dirty word for lots of reasons (mainly because it caused a ton of people in developed nations to lose their jobs, as manufacturing capacity shifted to developing nations and developed nations leaned into the information economy), but there was a time when the word wasn't tainted and the pro-market Democrats of the Clinton era absolutely self-identified as Neoliberals.

They liked competition and markets, delivered strong economic growth, and brought the deficit down, but they fucked up by not funneling some of those efficiency gains into education and training, and toward building a robust social safety net to help the economically displaced.