To be fair this kind of thing is emotionally manipulative.

The Insurance Institute for Highway Safety has done a lot as a private organization to raise standards for automotive safety but the statistics they publish that show that larger vehicles are safer than larger vehicles are frequently wrongly interpreted -- in many of the cases where the large vehicle does better it's not that you die in the smaller vehicle but instead get a broken bone. Once something is seen as "life or death" some people will think they have no choice but to spend another $50,000, spew another 20 tons of carbon pollution, etc.