There is far more money to be made building atop this data than selling this data. Your opening statement seems to disagree with your closing statement.
There is far more money to be made building atop this data than selling this data. Your opening statement seems to disagree with your closing statement.
All of this boils down to selling to advertisers. There is no real difference between doing it yourself or having someone else in the chain. Doing it yourself may be more profitable - if you can scale. But that seems to be off the table here.
is there money to be made? I thought they were all losing money…
Investments are all about "losing" money first to make money later, it's not a paradox.