This would seem to be a direct corollary to the red queen hypothesis applied in the context corporations instead of species. That is, in a competitive environment you have to keep spending R&D dollars to stay in the same relative market position because everyone else around is spending as well. However the paper talks about productivity of the individual firm and aggregate productivity (presumably across the whole economy). Therefore I think that the red queen may not be whole story, because firms should still be getting more efficient (more productive) even if they can't capture that value due to competition, the production possibilities frontier should be growing because we need less capital to accomplish the same tasks, leaving more for other things. However it seems that this is not the case? So what the paper seems to mean by "increased rates of obsolescence" is that there is so much churn within organizations that they can't actually get something implemented in a way that actually allows them to capitalize on the potential increased productivity? That sounds like a complexity wall, but I feel like I'm feel like I'm missing something.

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> there is so much churn within organizations that they can't actually get something implemented in a way that actually allows them to capitalize on the potential increased productivity?

The churn is in market attention. While you are setting to capitalize on potential increases in productivity, the competition has already come out with something better and the customer has moved on.