The meeting starts with everyone sitting in silence, reading the document, and adding notes and questions in the margins with red pen. Watching people mark up the document you spent so much time polishing is a strong forcing function to become a better writer.

Hated this about Amazon; I need to be in a certain state of mind when reading technical prose which is hard to arouse on a whim. Happy to make and submit edits prior to meeting and then discuss. I also much prefer token passing when making modification of the document, rather than simultaneous people marking it up.