That is not what ”innovate” means, you’re mixing it up with ”invent”. You could argue that they never invented anything, but not that they haven’t had, and continue to have, plenty of innovations the past decades.

Think every product that was one way, then Apple did it differently and suddenly every product on the market looked like theirs. That’s a long list of both hardware and software.

On the other hand, when was the last time any mass market tech product was _invented_ by that definition (something no one else has done before)? Most products are incremental improvements, even innovations are rare when it comes to mass market products.