>What's next, complaining that some doctor is an asshole for appearing on TV to refute people claiming ivermectin cures covid, thus making it impossible for people to seriously study ivermectin's covid benefits? Or that they were too aggressive in responding to the shyster?
That might not be the best example to use here because the incentives are entirely backwards. The people claiming to have ESP were doing it for fame and money, whereas the scientists and medical professionals claiming that ivermectin was effective for treating COVID were doing it in spite of the professional stigmatisation that came with it. The unscrupulous would have been shilling for pharma as they always have, that's where the money is, not sticking their necks out for some off-patent drug.
>the scientists and medical professionals claiming that ivermectin was effective for treating COVID were doing it in spite of the professional stigmatisation
Many of those people went from earning six figures a year as medical professionals to earning six figures a month as "influencers". Patreon has radically altered the marketplace of ideas, for better and for worse; for those who are unscrupulous or merely deluded, there are now some very attractive alternatives to mainstream legitimacy.
For the most part you have the financial incentives of pharma backwards... it is very easy to make a killing and because very famous being the kind of doctor or scientist willing to go to bat for pseudoscientific ideas. They get invited to podcasts, make their own podcasts, accrue thousands of followers, get paid to write articles for right-wing think tanks, get easy ghost-written book deals.... and after Trump's election, high-profile positions in the government. This is especially true for people who fail at the normal scientist / doctor career path.
I also don't really think there is any money per se in "shilling" for pharma, at least for like, 99% of doctors and scientists. Pretty much all doctors and scientists I know who dedicated a lot of time to communicating on covid-19, including studying ivermectin, running the trials on it that failed, didn't really get any extra money for doing so. Just a lot of hate mail.