For what its worth I think this is super cool.

As a serial wantrepreneur I know what the letters SEO and A/B testing are but little else about this side of business. As a total novice, the ability to run a bunch of experiments quickly and cheaply, even if there isn't a 1:1 mapping to the real world, seems like a huge win.

To be honest I think I feel this way about most things ai/llm right now. I am ok taking the train to the stadium and walking half a mile over taking an uber to the front door and waiting in traffic.