There is a restaurant (or, perhaps, food purveyor is more accurate) in Japan that has lasted for several centuries. It's been owned by one family, I believe. When Covid hit and their clientele disappeared, they just continued to pay their staff and mostly closed operations until the pandemic was brought more or less under control. They had enough money socked away that they survived this period unscathed. I wish I could remember the name of the place.
Anyway, that's my dream - to own and run a small family business that can support the family even in times of extended crisis. I have no interest in unicorns or IPOs or buyouts or any of that.