I don't think it's a lot of assumptions at all. You hear people decrying ad-supported websites all the time. When pressed on the issue they essentially resort to "well maybe these websites shouldn't exist then!", which isn't a solution.

You also hear a lot of Europeans cry out for censorship. They just think their kind of censorship will leave them alone. Until it doesn't. But they don't have to worry about it, since they're on American platforms anyway.