I don't know much about Bending Spoons, but I associate them with Evernote now. Not sure if Evernote's downfall is associated with them or predates them.
I never used Evernote, that's just what I hear. From what I've seen over the years, people don't like the way the product has moved and they really don't like the frequent price increases for not product change.
Evernote was in decline in more than 5 years before their sale to Bending Spoons. The sale didn't improve anything, because Bending Spoons act as private equity. They layoffs, moving the job to cheaper locations and increasing the prices.
Someone's got to cover the costs of all those non-paying users.
20 years from Bending Spoons will be the final resting place of Anthropic.
For all the shit that PE gets, what you described is probably the best outcome possible from the POV of shareholders. If done well it should increase earnings per share. It's perhaps the best you can hope for in a situation where the company has been in decline for 5 years and you have no levers to effect change as a small shareholder.
This only works profitably because the users let themselves be stepped on, of course. But then again users who put their notes into a remote company's computer are those kind of people.
Bending Spoons has taken at least one of the apps I’ve used and stuffed them full of subscription models in a pretty blatant attempt to wring as much money out of the existing user base before the app becomes obsolete.
It's quite likely that the app was bleeding money before. Whether they're wringing money or being responsible with their finances I can't tell, but consider that the alternative could have been no app at all.
Evernote sucked by that time. Their user-driven support forums were so obviously a ploy to string along users while nothing changed. As a dev it was glaringly obvious to me they were milking not investing. Moving to Apple Notes was the simplest and best decision.